THE BRAND WORLD

From an idea to a world of its own

The identity was designed to feel intimate, tactile, and timeless, creating a visual language that could move naturally from the physical experience to the digital one.

THE DIGITAL EXPERIENCE

Bringing the story to the screen

The website extended the visual world of Letters from Mars into a digital experience designed to feel just as intimate, layered, and intentional as the physical correspondence.

THE THROUGHLINE

From an idea still taking shape to a world that could be experienced.

Letters from Mars began with a story and the possibility of what it could become.

Naming, brand development, creative direction, physical artifacts, and digital design all grew from the same central idea, creating an experience where every element felt connected to the story behind it.

This is the kind of work Minerva Studio is built for: finding the clarity inside an idea, then giving it shape.